There are two approaches to exercising your imperial ambitions over others. One is simply to invade their territory with armed force and subjugate them. The other is to bring some of their own leaders, or potential leaders, onto your side with inducements or threats, and so enforce your rule indirectly. The big historical empires usually did both.
Britain, for example, famously ruled India by securing the allegiance of that vast country’s five hundred princely states, step by step. Some were defeated in battle, some were taken over with mutually beneficial trade – beneficial for the rulers, that is. Others were led to accept, even embrace, British dominion through inducements and bribery. London established its rule over the whole subcontinent and beyond even though its fighting men and civilian administrators were always vastly outnumbered by the locals. For every Brit in the “Raj”, there were always well over a thousand Indians. The numbers were only a little more balanced in Kenya, where just 23,000 European settlers dominated a realm of over five million Africans.
Of course, indigenous resistance forced the empires’ retreat and proved the imperial model to be unsustainable. But the Europeans’ belief in their own superiority, and that the rest of the world could and should be manipulated to their own advantage, proved harder to dismantle and may have as many adherents now as it had at the empires’ height.
Conservation is just one area in which colonial control remains embedded, certainly in Kenya and in much of Africa and beyond. About 20 per cent of Kenya’s land is in Protected Areas (PAs) (of which about 9 per cent is state land and the remainder is private) and they are overwhelmingly run by the descendants of white colonists and subsidised with enormous amounts of money provided by conservation NGOs and governments from northern Europe and the USA. Those which make a profit do so off tourism from non-Africans, often rich ones who can afford a minimum $1,000 per person per night for luxury holidays, with only a few crumbs from the table ever dropping into the hands of indigenous Africans. For comparison, the average salary for a Kenyan working in the hospitality industry or as a wildlife ranger is less than US$5,000 a year.
In the last decades of the twentieth century, some well-meaning conservationists finally began to note the criticism that they had been seizing indigenous and other peoples’ lands without consent, or even any pretense at consultation. They began to realise that the traditional concept of African Protected Areas, as zones which exclude local people – including those who had been living there for many generations – was in urgent need of reform. Even those with no interest in changing still recognised the pressing need for rebranding: conservationists began to realise that they risked losing public support unless they claimed they were working in partnership with the locals, even when they weren’t.
At about the same time, some white farmers in Kenya began to think that their land – originally given to them to produce food for the colony – could make them more money if they turned it into Protected Areas and start hosting paying visitors. Overall costs would be small: the properties had been stolen from Africans and handed to the settlers without charge, the houses and other facilities had been built by underpaid locals, and a bevy of servants (now called “staff”) could readily be drawn from the nearby population. On the other side of the ledger, overseas guests would be happy to fork out the same fortunes they were used to paying for luxury accommodation in the Global North, or even more as an experience of “wild Africa” was highly prized and marketable. The enduring white fantasy of sub-Saharan Africa as an untouched Garden of Eden, populated largely by exotic megafauna, and popularised in literature and film throughout the twentieth century, could be a money spinner.
Conservationists began to realise that they risked losing public support unless they claimed they were working in partnership with the locals, even when they weren’t.
The realisation that conservation dollars might be ripe for the taking seems to have first occurred in the 1980s in Lewa Downs, an old cattle ranch north of Mt Kenya which had been given to the Craig family by the colonial government sixty years before. The Craigs had already leased part of it to an Englishwoman, Anna Merz, who trucked in rhinos from all over Kenya, keeping the animals in – and Africans out – with armed guards and electric fences. Ian Craig, a former big game hunter, decided to landscape the whole ranch around wildlife tourism, bringing in more rhinos and other iconic species that visitors would pay to see.
The former ranch at Lewa has become the driving force for a new wave of Protected Areas, known as “conservancies”, which are springing up throughout Kenya and beyond. Most are promoted by a rather opaque local NGO, the Northern Rangelands Trust (NRT), established by Craig himself in 2004, (although the NRT gives a different account of its genesis, saying the first suggestion came from Francis Ole Kaparo, former speaker of Kenya’s National Assembly) which in turn is heavily supported by the biggest and richest conservation organisation in the U.S., The Nature Conservancy (TNC) (more on that below).
There are now over three dozen conservancies, covering huge swathes of Kenya, totalling about 11 per cent of the country (6.3 million hectares at the last count). They have overtaken national parks in size and are often cited as the vanguard for a conservation reformation which has discarded the old “fortress” model and replaced it with “community-based conservation”, supposedly set up under the control and even ownership of local people. They have become the standard rebuff to critics who point out that wildlife protection remains essentially colonial, run by and for non-Africans.
The former ranch at Lewa has become the driving force for a new wave of Protected Areas, known as “conservancies”, which are springing up throughout Kenya and beyond.
As so often with projects in the Global South – and many in the Global North for that matter – peeling away the propaganda can uncover hidden depths. To start with an aside, though one which resonates deeply with many Kenyans, Lewa’s links with the old colonial power remain celebrated. Prince William spent part of his “gap year” there in 2000 and was boyfriend to Ian Craig’s daughter. The royal heir remains a frequent guest, he proposed to the future queen in one of its tourist “camps”, and they named one of the guest tables at their wedding dinner after it. Ian Craig was awarded an Order of the British Empire by the Queen in 2016. British government ministers, including future Prime Minister Boris Johnson, have also visited. If you can pull the right strings, it’s easy to drop by. The largest British army base in Africa is less than fifty kilometres away, just a few minutes’ helicopter hop.
Land use in northern Kenya is key to understanding how the conservancies have been established and the problems they are throwing up. As the cool, fertile slopes of Mt Kenya slope down to a lower plateau which extends 250 miles north to the Ethiopian border, the country becomes hotter, arid, and less conducive to settled farming. This is part of the traditional domain of several peoples who have lived from mobile pastoralism for many hundreds, perhaps thousands, of years. They herd sheep, goats, camels and, most famously for the Maasai and Samburu, cattle. At first sight, it seems like an arduous way to live in a landscape which supports little visible vegetation. But in practise, like so many “traditional” lifestyles, it is actually highly – and sophisticatedly – attuned to the environment. It depends on a high degree of mobility, with herds walking large distances to take advantage of regional precipitation, changing seasons, and the appearance or disappearance of surface water. Both herds and herders know where they are heading, and why, applying a complex understanding of the terrain and weather consolidated over many generations.
The landscape gives sustenance to livestock and people, and is then left to regenerate until another herd arrives to take its share; it’s also the stage on which these peoples have their genesis and where their identity is forged. With many different peoples (Rendille, Borana, Gabbra, Turkana, Pokot, etc., as well as Samburu and Maasai) using the same terrain, there is a perpetual balancing of neighbourship and shared values against the potential for friction, often over competition for grazing and water. National frontiers, drawn with rulers on maps by the colonial powers, are largely invisible and substantially porous, with troubled Ethiopia to the north and war-torn Somalia in the east.
British dominion over this part of Africa had been established for less than thirty years when the end of the “Raj” in 1947 India clearly signalled the sun was setting over the empire as a whole. After several years of armed struggle, which was met with brutal suppression by the colonials, Kenya finally saw the inevitable final lowering of the Union Jack in 1963. The British left a few thousand settlers behind, and many of their core beliefs. One was the mistrust, even hostility and disdain, with which all national governments view peoples who favour a mobile approach to life over a fixed abode: nomads, of course, are always very difficult to tax and control.
The enduring white fantasy of sub-Saharan Africa as an untouched Garden of Eden populated largely by exotic megafauna could be a money spinner.
Old-fashioned conservationists invariably see herders as parasites on the environment, draining it of sustenance and giving nothing back. This is in spite of the increasing scientific realisation that the ecosystems of the great East African grass plains are actually the creation of grazing animals, which enhance rather than diminish the country. Peoples who live from mobile herding, like others who eat mainly from their hunting and gathering, enjoy a way of life which in reality improves rather than reduces biodiversity, and which has sustained a huge proportion of Africa’s population for millennia. The upper end of estimates count no less than one quarter of the population of all Africa as dependent on herding.
But the colonials saw things differently. Immersed in anthropological prejudice which placed settled agriculturalists at the apex of human evolution, they had long been in favour of reducing, and even ending, pastoralism – and subsistence hunting – altogether. The same bias was inherited by the newly independent Kenyan government which was largely dominated by those from the Gikuyu ethnic group, traditionally farmers who produced Kenya’s first president, Jomo Kenyatta. The herders have faced discrimination for a long time.
The British Crown had originally “given” the so-called “White Highlands”, the higher, cooler, malaria-free centre of the country, to white settlers in the 1920s, particularly to World War I veterans like Ian Craig’s grandfather. When the new landholders started erecting fences, the surrounding herders were forced to adapt, avoiding some areas altogether and grazing others only covertly, often risking arrest or armed violence when they cut fences. However, nomadic peoples, whether herders or hunters, are generally far more agile and versatile than their static neighbours, so they adapted and survived and, by and large, are still there.
After Kenyan independence, one way of continuing to try and press herders into the settled mainstream was to recognise their communal ownership, but only over restricted parts of their grazing. This was shoehorned into existing land legislation really written for peoples who stayed put. The herders, at least some of them, were awarded “Group Ranches”, in which specific kith and kin became the owners of limited areas. To represent their title to the authorities, they had to establish committees, habitually through their councils of elders—most African pastoral peoples have a codified hierarchy in age sets, where important decisions are traditionally referred to older folk.
That is an outline of the complex background of competition for land when white farmers decided to move into wildlife tourism. It was easy enough for them to embrace Craig’s conservancy model for their own farms, but when it came to getting land which was under African communal ownership, the Group Ranches owned by the pastoralists, more inventive means had to be deployed to press the case for turning productive grazing into private tourist parks.
Sometimes this might have involved genuine consultation with, and consent by, the community; in other cases, it didn’t. The elders, or sometimes just a few individuals picked up by NRT and driven to its meetings, would be asked to agree terms on a 30-year lease which gave away designated parts of their land to an “investor”, a company which would build visitor accommodation geared around wildlife viewing. In exchange, the African landowners would be given a few, largely menial, paid jobs in and around the “lodge” or luxury camp, but they would also have to provide security around its perimeter and clear any necessary roads and infrastructure, all without any further payment. The Group Ranch would receive a small fee for each night a tourist stayed, unless the visitor were an associate or family member of the investor, in which case there would be no payment. What this amounted to was that the herders would get a few jobs and very little money in exchange for giving away a substantial part of their land for a generation. The herders had no experience in securing their own legal advice, and the contracts made no reference to Group Ranch members having access to any audited figures to check whether or not they were being correctly remunerated.
When it came to getting land which was under African communal ownership, more inventive means had to be deployed to press the case for turning productive grazing into private tourist parks.
Such agreements are not made public or translated into any local language. They would never pass scrutiny for fairness, or even legality, which is probably why copies of the contracts were not made available to some communities, and why some remain confidential to the investor decades after they were signed (Requests to be shown copies of contracts were ignored but I have nevertheless read some from confidential sources.) Moreover, when the lease ends, some are liable to be renewed automatically for another thirty years on the same terms.
“Agreements” like these are barely disguised land grabs. The herders lose part of their land for little return, with the investor taking possession to build high-end accommodation. The tourist business can then truck in some big animals, and start raking in handsome profits from rich tourists whose expectations of being waited on by bedecked, colourful African “warriors” and women are fulfilled. The waiters and cleaners are of course the rightful landowners.
In this way, self-sufficient, independent, and resilient herders have been turned into a servant sector entirely dependent on an industry which is, in turn, dependent on the whims of tourist fashion (and which has proved particularly unsustainable because of travel curtailments arising from the COVID-19 pandemic).
Another way the NRT has begun to erode pastoralism has been to establish its grip over the regional economy. It has formed a business, buying the livestock of favoured herders (but not that of critics) and selling it on to the food industry. NRT can presumably afford the financial risk because any losses can be offset by tourist profits and conservation grants from wealthy backers like The Nature Conservancy which are in turn subsidised by Western governments. Such economic domination has undermined regional markets and elevated NRT into a key economic driver of northern Kenya – all supposedly for the benefit of the local population.
Old-fashioned conservationists invariably see herders as parasites on the environment, draining it of sustenance and giving nothing back.
NRT can get away with all this partly because the leases are between a particular investor and a Group Ranch: NRT claims its role is merely as hands-off adviser, and denies liability for any unfairness as it’s not itself a formal party to any of the contracts. It advises the investor certainly, but any claim that it can give advice which is in the best interest of the herders at the same time is clearly not true.
Its annual reports don’t show any audited figures, as NGOs in Kenya are not legally required to produce independently verified accounts in the way they are in Europe or the USA. Requests to see them are rebuffed or ignored; how it sources its funds is vague. It can, in other words, make whatever unsupported claims it likes: the possibilities for creative accounting, to say the least, seem great.
It’s understandable that knowledgeable Kenyans are suspicious of such an opaque NGO gaining effective control over much of northern Kenya and directly impacting the lives of millions of Africans. When a white Kenyan with close links to the former colonial master’s head of state is pulling the strings, such concerns are likely to be amplified, even more so when TNC’s involvement is considered – especially given some conservationists’ stated desire to stop all meat eating (aside from chicken) throughout the continent, for supposedly environmental reasons!
The Nature Conservancy (TNC) should be better known outside the USA, if only because it is the wealthiest conservation NGO in the world, with an annual income of over a billion dollars. Its headquarters are less than six kilometres from the White House in Washington, and it was headed by investment banker Mark Tercek until 2019. He used to be a managing director and partner at Goldman Sachs until the financial collapse of 2008 when his bank’s role in the subprime mortgage crisis exploded. Together with Lehman Brothers, Goldman Sachs was a major player in the mess which led to job losses for nine million Americans. This was the time that Tercek left banking for conservation, though the switch may not have involved much transformation in his worldview, or been too onerous a sacrifice for that matter: there’s little reason to think he started flying economy class, and his basic TNC salary in 2015 was $765,000. Tercek left TNC in 2019 after a sexual harassment probe into the organisation’s leadership.
The Nature Conservancy (TNC) should be better known outside the USA, if only because it is the wealthiest conservation NGO in the world, with an annual income of over a billion dollars.
It’s easy to see why rich Americans getting control of pastoralists’ land in Kenya, via a local NGO with intimate ties to an old colonial élite which still keeps its army on site, is not wholeheartedly welcomed when herders debate in the shade of their thorn trees. Not being given sight of the contracts they are told they once agreed to naturally raises anxiety. There are a few young men who benefit from the jobs, and who understandably might find these developments more agreeable, but opposition remains high. It can be expressed quietly, with those herders who dislike NRT keeping their voices muted for fear that the authorities are listening out for hostile opinion which they think is seditious. Critics have been threatened, and conservationists who question NRT can find career paths shut off.
The British army is there in force with various objectives. It’s obviously found a useful training ground, but the official reasons are to combat terrorism, support peacekeeping and humanitarian aid, and also to help rangers “protect elephants from poachers”. It’s true that many British taxpayers might well support their army protecting elephants, but it still raises uncomfortable questions about the merging of the roles of soldiers, police, and wildlife rangers – especially given that some of the latter are private militias employed by rich white landowners to guard their very expensive properties and wealthy tourists. The minimum price to stay a few days in one luxurious conservancy, Ol Jogi, just thirty kilometres from the army base, is over $34,000. The conservancy has nevertheless received money from a British charity, Save the Rhino, with some of the funds going to ranger training.
What this amounted to was that the herders would get a few jobs and very little money in exchange for giving away a substantial part of their land for a generation.
Concerns are growing over how valuable this land might be aside from its tourist potential. Northern Kenya was always important geopolitically in the slicing and dicing of Africa. It was a cushion between Britain and its colonial rivals, France and Italy, and it remains a buffer between mainly Christian Kenya and war-torn Somalia, the launch pad for violent incursions by al-Shabab militants. These have been going on for years and can meet with sympathy in Muslim parts of Kenya. There is wealth under the ground too – fossil fuels, minerals, and aquifers. All stand to be more easily and profitably exploited were local African landowners to be undermined or removed. After all, Protected Areas in other parts of Africa are often leased out to oil, gas, minerals or diamond companies. It’s possible that getting rid of people from conservation zones is as much about future profits as it is about the 19th century northern European and American belief which elevates divine Nature above sinning humankind.
Even a cursory comparison between maps of mining applications and the conservancies indicates that there could be mineral wealth under at least nine of them (Kalepo, Meibae, Nannapa, Narupa, Naapu, Naibunga Lower, Naibunga Central, Sera, and Biliqo Bulesa), which could affect Samburu, Turkana, Maasai, and Borana. All have, or have had, mining concessions inside their boundaries.
Whatever the reasons behind the growth of the conservancy model, at first sight it’s a win-win for conservationists. They can claim the communities are equal partners, when of course they’re not; yet more of the country can be fenced off into Protected Areas for profit; and the assault on mobile pastoralism – which has long been a key refrain in conservationists’ myopic and ultimately destructive vision of “nature” without humans (except them) – can be fortified.
It’s clever, but as well as its reliance on unsustainable tourism, it embodies another key flaw which may eventually prove its undoing: it doesn’t reckon with the profound relationship many herders have with how they live with and from their animals. They have weathered droughts and conflicts over numerous generations and pastoralists know their way of life is supremely sustainable. Conservancies don’t take into account their resilience and toughness; herders don’t like being pushed around and are prepared to cut fences and risk violence when necessary to protect their livestock and future.
A cursory comparison between maps of mining applications and the conservancies indicates that there could be mineral wealth under at least nine of them.
Real solutions, benefiting both people and the environment, demand discarding deep-seated prejudice, which is always the primary obstacle to real change. The stranglehold of wealthy “landowners” must be loosened. Both conservationists and the government should recognise the importance of nomadic pastoralists as valued stewards of the country’s ecosystems, and stop trying to finish with them. They should approach the herders with respect, offering resources only when asked for, which should be passed into the control of locals represented by their own spokespersons. Of course such a new approach would bring complications, especially with growing competition for resources. However, things are complicated now, and they are marching in the wrong direction.
Unless things change, it seems likely that pastoralists will reoccupy their grazing lands, by force if necessary, and so bring to an end the reign of Protected Areas altogether. Many pastoralists are now seeing that there’s less harassment where there’s less tourism. There are already protest killings, where wild animals are slaughtered, not for tusks, horns, meat, or even because they are a danger to livestock or people, but as retaliation against the land grabs which have dogged these Africans since Europeans first turned up and told them to settle down, get “civilised”, and accept their place in the divine and established order – as landless workers and servants.
I am grateful to Dr Mordecai Ogada for leading me to the problem of the conservancies through his book, The Big Conservation Lie, Mbaria & Ogada, 2016, and for commenting on this article.
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Hip hop’s Enduring Echo: From New York’s Streets to Global Beats
In the second of a two-part series, Richard Wanjohi traces the rise and rise of the hip hop genre from humble beginnings in the Bronx to the exalted halls of academe.
In the heat of a summer afternoon on the 11th of August 2023, echoes of the origins of hip hop swept through the bustling avenues of New York City, traversing five decades to awaken the present. The Hip Hop museum relived the original block party, an event aptly christened “Hip Hop’s 50th Birthday Jam” that transcended mere celebration and instead served as a living testament to the very essence of this genre-defining movement. The city that had birthed a cultural revolution watched as its legacy reverberated across continents. The month of August unfolded as a tapestry of events and tributes, a worldwide celebration of hip hop’s indomitable spirit. Taking root in humble neighbourhoods, hip hop has ascended to paramount prominence both in the commercial realms of music and in societal discourse.
Donald Glover’s This is America was released in May 2018, on the same night that Childish Gambino (Glover’s stage name) was hosting Saturday Night Live, an American late-night live television sketch comedy, political satire, and variety show. The song’s lyrics and powerful music video capture the essence of the Black Lives Matter movement, delving into the heart of systemic racism.
Tackling the themes of prejudice, racial violence, the ghetto, and law enforcement in the US, the song resonates with the movement’s spirit. It also touches on the broader concerns of mass shootings and gun violence, painting a vivid picture of the challenges facing the United States.
This Is America was the first rap song – and Gambino the first hip hop artist – to win Record of the Year and Song of the Year, Best Rap/Sung Performance Award and Best Music Video at the Annual Grammy Awards.
Another contemporary artist on the hip hop landscape is Kendrick Lamar, a maestro of words whose lyrical prowess has earned the critical acclaim of a generation. In 2017, his anthem to social consciousness, Humble, resonated with a world craving authenticity. With an infectious chorus that implores, “Sit down, be humble”, the track is an call to humility, a repudiation of the ostentation that has occasionally veiled the essence of rap culture, and indeed, global popular culture.
Yet, beneath the surface, Humble delves deeper, summoning African American men to introspection, challenging them to grapple with their roles and power within their communities. This call to self-examination arrives in an era marked by a rising “cancel culture” where movements like “Me Too” have spotlighted a demand for accountability. Lamar’s artistry embodies this moment, peering through society’s lens etched with pain, yearning for collective humility, and a society unified by values.
As he asserts his individuality, Lamar fearlessly points fingers at the counterfeit, the insincere, those failing to meet his measure of authenticity. A truth seeker himself, Lamar’s artistry becomes a mirror, reflecting the world’s complexities, capturing the zeitgeist with unwavering intensity.
A milestone was reached on the 13th of February 2022, at the Super Bowl LVI Final, a night electrified by the presence of Kendrick Lamar alongside luminaries like Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige, and 50 Cent. In the midst of the halftime show’s dazzling spectacle, the heart of hip hop pulsed, paying tribute to its West Coast origins, a homage to the crucible of hip hop that transcended time zones, a reminder of its roots.
Lamar’s narrative speaks of more than just stardom; it encapsulates a struggle for hip hop’s essence amidst the onslaught of commercialisation and global expansion. The genre navigates its identity, steering between the twin tides of mass appeal and authenticity, struggling to remain true as it extends its reach to the world stage.
In Childish Gambino’s This is America, the song represents an unfiltered mirror reflecting the complex realities of modern America. With pulsating beats and enigmatic lyrics, the track takes listeners on a visceral journey through the nation’s darkest corners. Gambino delves into the psyche of a nation teetering between euphoria and despair, beckoning us to question our complicity and the façades we build.
As we dissect every lyric and decode every visual cue, we realise that this song isn’t just entertainment – it’s an urgent call to action, a demand for introspection, and a stark reminder that America’s story is still being written, one fraught note at a time. And isn’t a similar tale told in so many other countries across the world?
The genre navigates its identity, steering between the twin tides of mass appeal and authenticity, struggling to remain true as it extends its reach to the world stage.
Beyond the beats, hip hop retains its vocation as a megaphone for society’s voice. From the corners of Europe to the Americas, it weaves together lyrical tapestries that tackle inequality, racism, and the brutality of the badge. The legacy of protest that stirred its early days courses through its veins.
Globally, hip hop’s resonance remains potent, a conduit for artists to unleash their messages onto the world’s stage. In Kenya, the return of Kalamashaka heralds a renaissance, echoing the struggles of the late 1990s and early 2000s, a stark reminder that society’s battles persist across time and borders. When the group embarked on their journey, guided by their producer Tedd Josiah, they began by mirroring their American counterparts, belting out verses in English and slang. Yet, as artistic instinct led them to the crossroads of self-discovery, their sound underwent a transformation that would leave an indelible mark on the country’s musical fabric.
From the corners of Europe to the Americas, it weaves together lyrical tapestries that tackle inequality, racism, and the brutality of the badge.
Shifting gears, they embraced the lyrical tapestry of Swahili and the street-smart slang of Sheng. This linguistic pivot birthed Tafsiri Hii, etching the track into the annals of Kenyan music history as the first commercially minted hip hop anthem. With each beat and syllable, they pioneered a new sonic frontier, infusing local vernacular into a genre that was once an import.
The resonance of Tafsiri Hii went beyond the lyrics; it captured a cultural shift, a declaration that Kenyan hip hop would forge its path, distinct from its American roots. It wasn’t just a song; it was a manifesto, a clarion call for artists across the nation to celebrate their own linguistic heritage.
Yet, amidst these triumphs, shadows persist. Misogyny and the debasement of women stain hip hop’s narrative. Critics’ voices rise, dissecting the art form’s dichotomy, questioning its role in perpetuating inequality and disrespect.
As we stand amidst the beats and rhythms, we recognise that hip hop’s journey is complex, a symphony of triumphs and challenges, a vessel for the voices of the marginalised, an amplifier of truth. The legacy of August’s jubilant celebrations propels hip hop forward, igniting a global conversation that echoes in the streets of New York, Nairobi and New Delhi, etching its imprint on the world’s soul.
Global grooves: Unveiling the current currents of hip hop music
As the global pulse continues to syncopate to the rhythm of urban beats, hip hop music stands firm as the heartbeat of our modern age. From the gritty streets of its Bronx birthplace, the genre has morphed into a kaleidoscope of influences, mirroring the diverse tapestry of our planet. Hip hop has become the most popular genre in the United States since 2017, surpassing rock and pop. The genre has grown from a small underground movement to a multibillion-dollar industry.
In the digital age, the hip hop landscape expands without borders. A digital symphony of trap snares, Afrobeat rhythms, and lyrical poetry reverberates across continents. International collaborations have been breaking sound barriers, proving that language is no obstacle to the universal resonance of a catchy hook – testament to our interconnected era, a striking chapter recently unfolded on the world stage.
Enter the phenomenon that is Calm Down, an undeniable chart-topper that encapsulates this moment in time. A merger of Afrobeats and pop music, this musical marvel stands as an emblematic blend of two distinct talents – the prodigious Rema from Nigeria and the charismatic Selena Gomez, a true American gem with Latin roots intricately woven into the rich fabric of her sound.
Gone are the days when hip hop was confined to block parties and underground clubs. Today, it headlines festivals that span the globe, igniting crowds with the energy of a thousand firecrackers. The evolution of hip hop visuals transforms music videos into cinematic epics, pushing creative boundaries to new heights.
Yet, as the genre evolves, it confronts paradoxes. At a time when hip hop’s global influence is undeniable, its connection to authenticity is a burning question. Commercialisation threatens to dilute its essence, but many artists stand as sentinels of truth, using their verses to amplify the voices of the marginalised.
International collaborations have been breaking sound barriers, proving that language is no obstacle to the universal resonance of a catchy hook.
The lyricism has matured, becoming a megaphone for societal critique. From South African townships to the bustling streets of Tokyo, hip hop lyrics dissect systemic injustices, demand change, and refuse to be silenced. In this era of global protests, the genre surges as an anthem for those yearning for justice.
As we traverse cultural boundaries, we uncover a mosaic of regional sounds. In South America, Andean instruments blend seamlessly with boom-bap beats. The Middle East fuses traditional melodies with trap basslines. In India, hip hop becomes a canvas for lyrical storytelling, painting vivid portraits of everyday life.
It’s a world where pioneers like Public Enemy and newer voices like Burna Boy share a stage, reminding us that hip hop is a symposium of generations, a living testament to resilience, and a bridge connecting diverse narratives.
In this era of global connectivity, hip hop resonates as the universal language, a harmonic thread weaving tales of struggle, triumph, and dreams. It’s not just music; it’s the pulse of a generation in sync, turning the globe into one sprawling, rhythm-driven metropolis.
But what problems does hip hop music still face, and what does it need to fix?
Writing for the Billboard magazine in an article titled, Hip hop’s No.1s Shortage: Is it Actually a Crisis or ’Is It all Cyclical?, Elias Leight noted that there has been a shortage of hip hop number 1s or chart-topping hits for both the Billboard 200-topping album and the Billboard Hot 100-topping single in 2023. Music executives were, however, quick to observe that while there may be no chart-topping songs, the “use of genre-related statistics is increasingly ill-suited to describe a world packed with blurry genre-hybrids”.
According to Chartmetric – a data firm that focuses on artists and the music industry –hip hop currently makes up around 16 per cent of the most streamed songs on Spotify’s top 50 list. In contrast, in 2020, it accounted for over 40 per cent of songs streamed in the United States. Critics are quick to note that, just like other music genres, hip hop is currently undergoing an evolution of sorts.
Hip –hop in academia: From the streets to the classroom
The influence of hip hop has not been confined to the world of music; it reverberates in classrooms, is discussed in research papers, and in intellectual conversations, finding its place in higher education. The first academic course on hip hop was offered in 1991 at Howard University, a historically black college in Washington, D.C.
Scholars dissect its rhythms, analyse its lyrics, and contextualise its impact on society. From socio-political commentary to examinations of its influence on language and identity, the study of hip hop cuts across disciplines; it can be analysed as music, as literature, as history, as sociology, as anthropology, and more.
Here are some of the key milestones in the history of the study of hip hop in universities and institutions of higher learning:
In 1994, the very first academic journal devoted entirely to the study of hip hop, The Journal of Hip Hop Studies, made its debut. This marked a significant milestone, creating a platform for in-depth analysis and research within the realm of hip—hop culture. Two years later, in 1996, Droppin’ Science: Critical Studies in Rap Music and Hip hop Culture by William Perkins, became the first book dedicated to hip—hop studies. This publication provided an academic lens through which to scrutinize the art form, its origins, and its societal impacts.
In this era of global connectivity, hip hop resonates as the universal language, a harmonic thread weaving tales of struggle, triumph, and dreams.
Fast forward to 2002 and the birth of a pioneering establishment, The Center for Hip Hop Studies at Temple University, the first research center wholly devoted to the exploration of hip—hop and its cultural significance. The Hip Hop Studies Association Conference was held two years later, in 2004, the very first academic conference focusing solely on hip—hop studies. This event brought together scholars, researchers, and enthusiasts, fostering a community of hip—hop scholars.
Finally, in 2010, the New York University launched the very first PhD program in hip hop studies, opening doors for advanced academic pursuit in the field and further solidifying the place of hip hop in scholarly circles. From Ivy League institutions to community colleges, the reach of hip hop in academia is diverse and widespread. The journey of hip hop from the streets to academe testifies to its enduring power – it’s not just music; it’s a mirror reflecting the complexities of the world.
What is the future of hip hop?
In a seismic cultural shift, the world will look to embrace the pulse and groove of hip hop like never before. With the 2024 Paris Olympics looming on the horizon, the limelight will cast its glow on a new addition that is set to redefine the notion of sportsmanship: breakdancing. Yes, you heard it right – breakdancing, that urban dance movement born in the streets and thriving on hip hop beats, is poised to captivate audiences on the global stage.
The Olympic movement has long been known to be a mirror of our times, and with the ascension of breakdancing, it is embracing a phenomenon that transcends boundaries and unites generations.
And this isn’t just another nod to trends; it’s an epochal recognition of hip hop’s indomitable spirit and its unassailable influence on culture. Breakdancing, an electrifying expression of rhythm, flow, and physical prowess, finds its way into the Olympic marquee as part of the dazzling, daring tapestry of urban sports. But breakdancing isn’t just a sport; it’s an ode to creativity, a celebration of individuality, and a showcasing of unity through movement.
Hip hop is a genre that has always been about pushing boundaries. Artists from all over the world are always experimenting with new sounds and styles. These artists keep blurring the lines between genres, incorporating elements of everything from electronic music to traditional African sounds.
One such artist is Little Simz, a British rapper of Nigerian origin who has been praised for her unique blend of hip hop, soul, and jazz. Her latest album, Sometimes I Might Be Introvert, was a critical and commercial success, and she was recently nominated for a Brit Award for British Album of the Year.
It’s not just music; it’s the pulse of a generation in sync, turning the globe into one sprawling, rhythm-driven metropolis.
In the world of underground hip hop, one of the most interesting new subgenres is Drill, music that originated in Chicago in the early 2010s and is characterized by its dark, aggressive sound. Some of the most popular drill artists include Chief Keef, Lil Durk, and G Herbo. Central Cee, a popular British rapper took drill, repackaged it in London and exported it to the US, saying on TikTok, “In London I’m verified; in New York I’m valid.”
Another up-and-coming subgenre is Afrobeats, a music genre that originated in Nigeria in the early 2000s. It is a fusion of West African sounds and hip hop, dancehall, and pop. Some of the most popular Afrobeats artists include Wizkid, Davido, Burna Boy and the music prodigy Rema. A subgenre of Afrobeats that came on the scene in the 2010s, Afroswing is characterized by its upbeat, danceable sound. Popular Afroswing artists include Kojo Funds, Juls, and Not3s.
These are just a few of the many emerging artists and subgenres that are pushing the boundaries of hip hop. It is an exciting time to be a fan of the genre, and it will be interesting to see what new sounds and styles emerge in the years to come.
Southern Africa’s rich cultural tapestry has gifted the world a medley of hip hop sub-genres, each a vibrant note in the symphony of regional identity. Kwaito, a fusion of house, hip hop, and traditional mbaqanga, emerged as a joyful celebration in the 1990s. Its catchy melodies, repetitive rhythms, and uplifting lyrics infuse dance floors with energy. Other sub-genres include Motswako which appeared in the early 2000s and delivers rapid-fire rhymes and incisive social commentary. AKA, Cassper Nyovest, and Khuli Chana shine as its luminaries, their verses echoing with insight. Amapiano, a fusion of house, jazz, and mbaqanga, sets a mellower mood. Slow, melodic beats blend with soulful vocals, creating an atmosphere of musical indulgence. Coming out of Durban, Gqom captivates with its dark, electronic sound and weighty basslines. DJ Lag, Mpura, and Distruction Boyz dominate this realm, bringing dance floors to life.
In Southern Africa, the tentacles of hip hop extend far beyond the mainstream, each sub-genre a testament to the region’s depth and diversity.
American Travis Scott’s song K-Pop features Canadian sensation Weeknd and Bad Bunny, a Puerto Rican who raps in Spanish and is one of the most streamed artists on Spotify. While fans may think the title pays homage to the Korean pop sound, the name actually refers to ketamine, a prescription drug used to treat depression that is abused as a recreational drug. The song also samples funk carioca or bailes funk – a sound from Latin America’s favelas that is closely related to hip hop.
In the heart of Kenya’s musical legacy, Kalamashaka, a group fondly referred to as K-Shaka, ignited a spark that would set ablaze the nation’s hip hop scene. With time, the group underwent a metamorphosis, giving rise to a new entity – Ukoo Flani Mau Mau, a name that pays homage to the valiant freedom fighters who fought for Kenya’s independence from British colonial rule. The transformation was more than just a change of name; it was a declaration of allegiance to the nation’s history and struggle.
In the ranks of this collective were luminaries like MC Kah, Wenyeji, and Warogi Wawili, their coming together a testament to the power of unity and creative evolution. Recently, the fires of K-Shaka have been rekindled, with the group regrouping and reworking some of their former hits and producing new work. Their resurgence is a reminder that the legacy of hip hop is one that continually reinvents itself, breathing life into narratives old and new.
But breakdancing isn’t just a sport; it’s an ode to creativity, a celebration of individuality, and a showcasing of unity through movement.
Yet, Kenya’s hip hop story doesn’t rest solely on the shoulders of veterans. Enter Wakadinali, an outfit that champions an alternative sound – a fusion of hip hop, drill, and gengetone. Their genre-blurring approach resonates with an audience that connects deeply with their style. Their journey, however, hasn’t been without its share of controversies. Their lyrics, at times lewd, and their open embrace of the drug culture have drawn criticism. Still, their tracks find airplay on mainstream media and streaming platforms, a testament to the genre’s audacious spirit.
From K-Shaka’s evolution to Wakadinali’s genre fusion, Kenya’s hip hop scene is a testament to the genre’s global ingenuity and adaptability. It showcases how hip hop serves as a canvas for cultural evolution, a space where artists reinterpret the past while carving paths towards the future. In a nation where history and innovation dance side by side, the beat goes on, resonating through the streets and stories of Kenya.
In the crucible of creativity, where beats collide and verses weave tapestries of truth, hip hop thrives as a genre that continually reshapes itself. As artists and producers tinker with sonic alchemy, the hip hop genre reinvents itself with every beat.
The innovation isn’t just in the beats; it’s in the very essence of hip hop’s DNA. Genres fuse like chemical reactions, birthing sub-genres that dance on the edge of convention. From trap’s hypnotic cadence to lo-fi’s introspective embrace, each sub-genre is a testament to hip hop’s restless spirit.
Technology fuels this evolution, giving artists tools to craft beats that echo across digital realms. Producers sculpt soundscapes that blend nostalgia with futurism, creating tracks that traverse time and cultures. Autotune, once a divisive tool, now bends and shapes voices into new dimensions, pushing the boundaries of sound and identity.
Lyricism, the backbone of hip hop, also continues to evolve. Rappers craft verses that delve into social justice, mental health, and human experience. The mic becomes a platform for storytellers, poets, and provocateurs, painting narratives that resonate beyond the studio. Verses become manifestos, igniting conversations that spark change.
In the era of streaming and social media, hip hop’s influence amplifies. Songs spark viral dances on TikTok, creating global phenomena overnight. Social platforms become the stage for artists to engage with fans, breaking down the barrier between star and spectator. In this digital age, every beat drop is a cultural event, every album releases a collective experience.
The charts themselves mirror the genre’s evolution. Numbers from Chartmetrics showcase how hip hop’s kaleidoscope of sounds – from drill to alt-rap – dominates the scene. Streams surge, artists rise, and conversations flare across the digital landscape, a testament to hip hop’s evergreen relevance.
So, as the genre embarks on each new sonic voyage, let’s revel in the symphony of evolution. Hip hop isn’t just a genre; it’s a living, breathing entity that thrives on change, resilience, and the magic that happens when a beat hits just right. It’s a revolution of rhythm, an evolution of expression, and a journey that keeps us on our feet, grooving to the unstoppable beat of hip hop’s future.
From Harry Kĩmani to Kwame Rĩgĩi, the Rise and Rise of Kikuyu Soul Music
Kenyan folk fusion artists are crossing the bridge that Harry Kĩmani built, reviving the spirituality and soulfulness of Kikuyu music that had been all but crushed by the dominance of Mũgithi.
To many, Kenyan-born musician and composer Harry Kĩmani’s 2006 hit song Haiya pioneered a sub-genre of Gĩkũyũ popular music that blended African soul with Gĩkũyũ lyrics.
Yet, what Kĩmani did was merely bring back what had for years been taken away from the original Kikuyu soul creators by an era of Mũgithi madness. Haiya built a bridge across a rift in the terrain of Kikuyu music that had appeared in the early 90s as Mũgithi began dominating the Gĩkũyũ music soundscape. Seventeen years later, many have been crisscrossing that bridge.
Haiya has given rise to a growing list of contemporary folk fusion artists who, inspired by Kĩmani’s unique sound, are returning to the soulful side of Kikuyu music by way of samples, renditions and fusions to restore authenticity to Kikuyu popular music.
But, it’s not where Kĩmani’s Haiya left off that has made all the difference – musically, spiritually and culturally; it’s where Kwame Rĩgĩi’s Mwene Nyaga began.
Mwene Nyaga and Retracing Kikuyu Soul Music
When Kenyan contemporary folk musician Kwame Rĩgĩi’s 2017 rendition of Mwene Nyaga (God) – a Mau Mau folk song in the form of a deeply spiritual prayer – went viral following its release on Youtube, it rekindled the embers of a spirituality and soulfulness to Kikuyu music that had for over two decades been reduced to a dying whimper by the onslaught of the Mũgithi genre with its bawdiness and sexual innuendo.
Mwene Nyaga is a song whose words the pre-independence generation knew by heart. The song traces its origins to the heart of the Nyandarua mountain range, sung by the Kenya Land and Freedom Army, also known as the Mau Mau, during the 1952-1960 rebellion. As Rĩgĩi tells me in a telephone interview,
“The song notes were with Gen. Mwariama, they then went through Gakaara wa Wanjau. The songwriters picked up from there, then Maranga wa Gatonye did the first recording. The tune that you hear from his and Kamaru’s version is from the original Mau Mau folk songs.”
Rĩgĩi is knee-deep in preparations for a cultural event to mark the 6th anniversary of Tũrĩ A Mũmbi, a cultural centre he founded in 2017 in Tigoni, Limuru. The celebration will feature only two artists: Rĩgĩi and his musical progenitor Harry Kĩmani.
To many who were hearing his voice for the first time in Mwene Nyaga, and to others like me who had heard him in Aki Wewe, Kwame eerily reminded us of Kĩmani who, by then, had gone on an indefinite hiatus.
“When the song came out, people were shocked, because in their hearts they knew it but not in that way,” says Kwame. He tells me that Mau Mau veterans started reaching out to him. All they wanted was to see him, touch him and give thanks to Mwene Nyaga for his timing and for bringing the voice back to remind them of all that they had not heard in so long. For many of the veterans, that song had brought closure, and with it, peace.
Then there were the Athuri a Kĩama (elders) and other cultural affiliates who, feeling affronted by this 28-year-old, questioned whether he had even been accepted in the of Kikuyu Council of Elders. “Who are you and are you certified to even talk [sing] of our spirituality in such depth? Nĩ ũrutĩĩte mbũri? [Have you undergone the required rites?],” he sighs.
Mwene Nyaga sprung from the depths of despair. For over a decade, Kwame’s soul was a desert wanderer in search of an oasis and he was battling deep disillusionment with his musical gift following some considerable musical success with his hit song Aki Wewe from the 2015 album of the same title; success as a soulful RnB artist had come at great cost to Kwame’s spirit. As he tells it, Kwame kept begging God to reveal Himself to him.
Mwene Nyaga sprung from the depths of despair.
Released in 2009, Mĩhũmũ was Kwame’s first attempt at seeking to find his true self but it turned out to be only a mirage. With the thirst in his soul still unquenched came Haraya in 2011, but this too proved to be yet another mirage. He released Gĩkũyũ in 2014, which he tells me brought him closer to Mwene Nyaga. These songs paved the way for the Tũrĩ A Mũmbi Dream, later to become the Tũrĩ A Mũmbi Experience.
Mwene Nyaga, Kwame tells me, was his search for something greater than his 2014 release Gĩkũyũ. “I had completely decided to seek for a voice to articulate how I felt about my spirituality… Still, I felt it was more of an individual prayer and affirmation. What more can I offer, I kept asking myself.”
It is then that a song that his late father – the fine artist and sculptor Karanja wa Rĩgĩi – used to sing to punctuate his stories about the Mau Mau came back to him. “The essence of the song is a prayer; the song is about their prayers to our God, Mwene Nyaga.”
This is how God finally revealed himself to him. He had found his oasis.
“While I knew that Maranga wa Gatonye was the first to record, when I did my rendition using my own arrangements, it is the late Kamaarũ that I first went and played my version of the song to.”
After a fruitless year of knocking on doors for airplay – “They did not know what this was. No one responded or played it for a whole year.” – Kwame decided to release Mwene Nyaga on YouTube; it was an instant hit.
“The essence of the song is a prayer; the song is about their prayers to our God, Mwene Nyaga.”
Despite the countless turndowns, Kwame tells me, he felt that his work was done. Singing and recording that prayer in the way that he did gave his life meaning and his career a higher purpose. He has felt his conviction in God, his reverence for Him, his self-love and a sense of fulfilment grow.
Mwene Nyaga has since become an intergenerational spiritual anthem and a clarion call for the Gĩkũyũ community. To the older generation, the arrangements give the song a soulful somberness that is not present in the versions of their youth. To those of Kwame’s generation and younger, the song restored pride in their culture and gave them a sense of belonging.
But Kwame has not always sung in Gĩkũyũ.
Harry was passing the baton
Kwame’s musical beginnings are to be found in the PCEA church at Gaitumbĩ, Kanyarĩrĩ, some 15 kilometres from the capital. He was the lead singer in the youth choir where he sang in English and remembers doing cover versions of artists such as Nicole C Mullen and Don Moen. This was back in 2003, he was 16 years old and still in high school.
Kwame mostly sang at events and would experiment with the cover lyrics by translating them into Gĩkũyũ. His singing always received varying reactions and some even discouraged him from singing in Gĩkũyũ, telling him to just stick to English as that is what the youth were known to prefer.
Towards the end of 2004, Kwame recorded Jesus, his first song. The first part was in English, the second in Gĩkũyũ. The song elicited different reactions and unsolicited advice, some of which he tells me was not genuine.
Excited to now be writing his own music and with one song recorded, Rĩgĩi was electrified when he heard Haiya. “All of a sudden, I heard a song I’d never heard before. I hadn’t been there but I instantly recognised what he was doing and I knew how to do it.” He tells me that when heard the first verse, his immediate reaction was shock. “I said ‘Haiya!!’ even before I’d heard the chorus.”
Until he heard Harry’s Haiya, Kwame tells me, he thought that he was the only one to write in that way.
“From that point on, it felt like I was in a relay. It felt like, here was Harry passing the baton; he had raced all the others and had won. So I felt I needed to perform better, run faster and further beyond Harry who had passed his baton to me. From then on, I never sang in English.”
This put him at odds with the church.
“I was very vocal during my youth church days and a champion of Traditional and Folk music as a writer, tutor and Kĩgaamba [musical rattle worn below the knee] player, helping my fellow church mates to win dozens of trophies which to this very day are still on display at the Presbyterian offices in Kanyarĩrĩ.”
“All of a sudden, I heard a song I’d never heard before. I hadn’t been there but I instantly recognised what he was doing and I knew how to do it.”
Despite the certificates and trophies, Kwame was expelled from the church at 21-years-old for being too deep into his language and for what he describes as “bringing back words that were not for ‘church’ music”. But Kwame was unfazed; he had found his path.
“Without him knowing it, Harry gave me the light that I needed. He shone the light in the dark for me to walk. I no longer doubted what it was that I was doing because it had been done.”
Nineteen years later, Kwame has produced three EPs and countless singles, including hits such as Mũnoti, Macegera, Cama Wendo, Malkia and Aki Wewe.
He was the Harry then
When did he first meet Harry Kimani and what was it like, I ask him? “For me, the need to see him wasn’t very big. We were worlds apart as Harry then was in another league of his own.”
But, as fate would have it, while at Lodwar Records in Kileleshwa sometime in 2007, Kwame heard that Harry Kĩmani was coming to the studio. He laughs uproariously as he recalls that moment. “I was excited but kept my cool. Then Kĩmani shows up with these huge shades. He wasn’t seeing anyone else. I never spoke to him. I didn’t even linger. Whatever I had thought, I was not wrong, he was the Harry then.”
A second encounter six years later would mark the genesis of a brotherhood that has lasted to this day. Kwame was rehearsing with his band at a studio in downtown Nairobi when he saw someone walk in.
“He came and sat. Looking closely, I saw this was Harry Kĩmani. I was excited because he was watching us rehearse. Meeting him then was on a level of brotherhood. He told me, he’d heard someone rehearsing and came to see who this was. He stuck around.”
Harry spent the next two hours with Kwame, at one point even giving him advice about how to handle the microphone. “To me, he was a big brother now showing me the ropes. We interacted, spoke about all the things that we knew. From that day, we became friends and have been friends since then.”
In what ways did Harry’s musical style influence Kwame’s, I ask him.
What Harry did was to use the same guitar that Mũgithi popularised as “one-man guitar” to reclaim what had been taken away from the original soulful creators of Kikuyu music. In so doing, he paved the way for Rĩgĩi and many others who have come after him. Harry bridged that gap between his time and the time of Kikuyu benga music, Kwame explains.
The golden era of Kikuyu benga music
Often regarded as the father of central Kenya benga and the king of Kikuyu love songs, it was Daniel Kamau Mwai, alias DK wa Maria, who first used percussions and drums in his music and in the process introduced this new beat to Kikuyu music. This was the mid-60s and Nairobi had become the region’s musical hub. As the home of the region’s first vinyl pressing plant and with mushrooming independent labels and recording studios, pubs and clubs were blasting Congolese Soukous, Jazz, Soul, and benga quite literary hot off the press.
It was in this hub that DK released his first record in 1968. But it was his 1970 smash-hit Mũrata/I Love You with its rumba beat and benga-style climaxing that catapulted him to instant regional fame; DK’s Mũrata became the first Kikuyu pop recording to break into the rigid Luo-Nyanza market. But despite DK’s early success, it is the late Joseph Kamaarũ who would, in time, take the King of Kikuyu benga crown.
What Harry did was to use the same guitar that Mũgithi popularised as “one-man guitar” to reclaim what had been taken away from the original soulful creators of Kikuyu music.
As Megan Iacobini de Fazio writes, “Amid Kenya’s optimistic yet complex post-colonial years, it was [Kamaarũ’s] sobering themes that set him apart. Expressing himself through ambiguous metaphors and Kikuyu proverbs, the young musician sang about sexual harassment, morality, love, and – most strikingly – about politics.”
In explaining why Kamaarũ took the crown, Fazio notes, “[His] unique sound, which merged traditional Kikuyu melodies with the distinctive bass guitar riffs and high-pitched vocals of benga, quickly became popular among the city’s revellers.”
The benga beat dominated the Gĩkũyũ music from the ’60s until the early ’90s when Mũgithi began to dominate the Gĩkũyũ music soundscape.
Post-Mũgithi, a fusion of folk, culture and love sessions
When contemporary Kikuyu folk musician Ayrosh founded Folk Fusion in 2016 – a bimonthly live music concert and cultural event that takes place in Nairobi – he brought full circle a movement that had up to then been thriving online.
Seven years on, what started out as just a niche fun event at a nondescript venue along James Gichuru Road has spawned a cultural movement whose ethos is to bring a generation in search of their heritage to artists like Ayrosh whose music draws from their traditional folk roots (initially, the event only featured Kikuyu artists but it has since grown to incorporate other folk fusion artists from across Kenya) blended with benga, rhumba, neo-soul or R&B.
From Wanjine, Muringi, Mutoriah, Kinandi, Gachago, Mr Mistariful, Ythera, Kuiyu, and Nyawira, this wide range of contemporary Kikuyu Soul musicians is drawing from both their ancestry and their musical forefathers. As for Ayrosh, doing cover versions of popular Kikuyu Benga music has endeared him to an older generation of music fans who then discover his other music at his Folk Fusion events. For Wanjine, videos of his renditions of popular Kikuyu songs on his Tiktok channel were his breakthrough into the Kikuyu music genre.
Despite DK’s early success, it is the late Joseph Kamaarũ who would, in time, take the King of Kikuyu benga crown.
Sampling Kamaarũ’s Ndũmĩrĩri Cia Mihũni (the first song recorded where he is playing the accordion), Mwanake Millenial is a collaborative track by Ayrosh and Mutoriah featuring on Mutoriah’s Dive in album that fuses the authenticity of Kikuyu music – from the lyrics to the instruments – with modern sounds. This is the template that Waithaka Entertainment – the force behind the new crop of Kikuyu soul musicians – has been using to revolutionise Kenya’s music scene. Founded by Kenyan producer Mugo Ng’ang’a, the US-based record label is largely responsible for fashioning this distinct sound and for producing most of the artists in the genre, including Wanjine, Ayrosh and Kwame Rĩgĩi.
Although Waithaka Entertainment helped with his sound quality production, Moses Njoroge is responsible for almost 60 per cent of Kwame’s recorded work. For over 10 years, Moses has been the man producing Kwame’s music, with Waithaka handling the mixing and mastering of the final product.
Considered as uptown
A growing demand for music by this new crop of musicians is upsetting the status quo and does not augur well for many gatekeepers in the Kikuyu media and entertainment industry. Still beholden to the one-man guitar’s winning formula, the stalwarts see Kwame and his ilk as young, rich, starry-eyed uptown types whose music is nothing more than a fad. “Many of us who are going back to our ancestors are not being supported. We are considered uptown, being given gigs in Tigoni.”
Despite a growing market demand for their music, these musicians have struggled to get airplay – not just on the Kikuyu TV and radio stations but across Kenyan media. Kwame tells me that mainstream media wants to appeal to a wider market and “this weird sound”, as they refer to it, needed to be cut off. The Internet and concerts have, therefore, become a lifeline for this crop of musicians and now, thanks to social media, music audio and video streaming platforms and events such as Folk Fusion, they can directly connect with their audience demographic.
Of finding their place in this culture
For a music legend who took the music industry by storm in the aughts, it’s difficult to find Harry Kĩmani’s discography online or on the shelves of the few remaining music stores in Kenya. But Kĩmani is a phoenix.
In a conversation with Thomas Rajula last year, Kĩmani spoke about finding himself again, about his new focus and his first love – music. Even in the midst of his life’s tribulations, Kĩmani’s friendship with Kwame has endured; his vocals can be heard in Kwame’s song Gĩkũyũ for which Kĩmani recorded the harmonies.
A growing demand for music by this new crop of musicians is upsetting the status quo and does not augur well for many gatekeepers in the Kikuyu media and entertainment industry.
And just like Kwame who went in search of meaning for his life after he plunged into the abyss following the success of Aki Wewe, his long road to recovery from addiction and depression led Kĩmani to seek God and, in 2022, he released Hariwe (Return Me To You Lord), a Kikuyu gospel song co-written with Harry Writho.
As we come to the end of our telephone conversation, I ask Rĩgĩi what informed the decision to feature Kĩmani in the upcoming Tũrĩ A Mũmbi anniversary celebrations. “It has taken us 19 years to be on one poster; we will finally see the two share a stage,” he says, adding, “He has been very instrumental to me knowing and finding my place in this culture and the decisions I have made. I feel like he has not received the well-deserved treatment for what he did for us.”
I ask Rĩgĩi if there are any plans for a collaboration, “All things are possible. Not just a collaboration. You never know, we might be doing an album together.”
Botched Boyz II Men Concert: Event Organisers Can Do Better
For holders of regular tickets to one of the year’s most anticipated live music concerts, the event was an unmitigated disaster. However, that Kenyans are willing to fork out over US$60 for quality performances is a welcome surprise for event organisers.
It was a Friday afternoon and Abi was desperate for a ticket. The Boyz II Men concert was happening the following day and tickets had sold out two weeks prior. Someone was selling a regular ticket for US$100 on the Kenyan Twitter timeline. Just weeks before, the same ticket was selling at US$57.
With just hours to one of the year’s most anticipated and most hyped live music concerts, Abi frantically worked her contacts until she found someone who had bought a regular ticket but could not attend. It was going for US$61. She didn’t think twice. These were desperate times.
All she needed to do now was show up at Uhuru Gardens for the time of her life singing along as one of the boy bands of her youth serenaded her with On Bended Knees, Four Seasons and One Sweet Day.
The excitement that had been building for months was palpable, especially for Twitter A & B, the hoi oligoi of Kenyan Twitter. Even as Twitter C & D, the hoi polloi aka watuz made fun of the A & B set – often referred to as “NSSF Twitter” folk (those who joined Twitter circa 2000) and how they would need to carry leg warmers, tea flasks and duvets for a nap between performances – little else was capturing the collective imagination of Kenyans online.
Organised by Stanbic Kenya in partnership with Radio Africa Group and dubbed Stanbic Yetu Festival, the concert was advertised by Sauti Sol, one of Africa’s top boy bands, and by famous media personalities and social media influencers.
Tickets cost up to US$215 for VVIPs and US$108 for VIPs. Within 72 hours of tickets going on sale, all 600 VVIP tickets had sold out. In six days, the 1,200 VIP tickets were gone. Two weeks to the event, the remaining 4,200 regular tickets selling for US$57 also sold out.
Guests who bought tickets were promised luxury and opulence. The event was being curated for affluent high-net-worth individuals and the organisers wanted to give them a once-in-a-lifetime experience.
In spite of many feeling that the tickets were overpriced, Kenyans were willing to spend that much for the experience of a lifetime.
The makings of a Fyre Festival
Instead, those who had bought regular tickets showed up to an event that had all the makings of a Fyre Festival. There were no seats for them, not enough tents – umbrellas went up against the downpour that fell halfway into the concert – and the few mobile toilets provided were not lit, leaving revellers at the mercy of pickpockets in classic Nairobbery style, and later would not flash. Worse, they could only watch the concert on a single screen that kept malfunctioning, prompting intermittent shouts of “Fix the Screen” from the crowd.
For Abi and the other 4,199 revellers who bought regular tickets, the Boyz II Men Kenyan concert was a disaster, an appalling experience of poor sound quality, shoddy event organising and botched logistics.
For the 1,800 VVIP and VIP ticket holders, it’s like they were at a completely separate event. Looking at how demarcated their seating was from shared photos of the layout of the venue, it’s easy to understand their bewilderment at the online bashing that was going on on Twitter days after the event. The VIPs and VVIPs were placed right next to the stage, in front of the media, sound and DJ desk that were also stationed in front of the area reserved for regular ticket holders.
Those who had bought regular tickets showed up to an event that had all the makings of a Fyre Festival.
For the VIPs and the VVIPs, the sound was perfect. They had couches. They had a buffet complete with bottle service. They had all the amenities. They could stretch out and touch Wanya Morris’ feet as he handed them red roses. As far as they are concerned, it was the best damn concert ever!
As for Abi, she could hardly wait to get home. On the night of the event at 2:44 a.m. she tweeted, “I have too much to say about Boyz II Men.” It was the first of a series of tweets in a thread that would go on to capture many of the sentiments shared by those who attended the concert.
Whitney Wanderi, a communications consultant in Nairobi was also in attendance. When she woke up at 12:31 p.m. the following day, she hoped that “that shitshow” by Stanbic and Radio Africa events had been “just a bad dream”. Just like Abi’s, Wanderi’s Twitter rant goes on to describe the hot mess that the concert turned out to be.
For weeks now, the bashing of the event organisers on social media by both those who attended and those who didn’t but are happy to join in the mob lynching has been unrelenting despite statements from both partners and an apology from Radio Africa Events.
Kenyan revellers have seen worse
From insecurity to stampedes to horrible sound to flooded grounds, Kenya has had its fair share of disastrous concerts. “There have been worse concerts in the past in Kenya,” says Dickson Ngunjiri, Director at Dent Group & FOMOTV, a media and event production company. One particularly stands out: In 2004, three young revellers were killed and scores injured in a stampede at the much-publicised Smirnoff Experience party at the Carnivore Gardens.
In 2018, American rapper Desiigner was robbed of his sneakers and undressed by a frantic female fan who pulled down his trousers as he tried to mingle with fans during a concert in Nairobi.
From insecurity to stampedes to horrible sound to flooded grounds, Kenya has had its fair share of disastrous concerts.
In 2019, Jamaican Chris Martin’s event in Nairobi was marred by violence and theft as several intoxicated fans tried to fight their way to the stage to “meet” the artist. The same year, organisers of the HYPE Fest concert that featured Jamaican dancehall star Konshens failed to control the over 10,000 revealers leading to a stampede and runaway theft.
In 2021, Nigerian Adekunle Gold’s concert was tainted by reports of rowdy attendees, theft, sexual violence and claims of harassment and rape.
But it wasn’t always this bad.
The ‘80s and ‘90s were the golden age of live concerts in Kenya. The country was the first stop of any international act’s African tour. Musicians such as Coolio, Lost Boyz, Barry White, and Shabba Ranks all held concerts in Nairobi while at the peak of their careers.
From the 2000s, however, the quality of concerts featuring international acts was on the decline. In an interview with the Nation in 2006, renowned Kenyan promoter DS Njoroge who brought nearly all the big names during the golden years revealed that unprofessional players in the business who “had not even promoted a birthday party” were soiling the reputation of the industry.
Although all these past botched concerts pale in comparison with the Smirnoff Experience which still takes the prize for the most disastrous Kenyan music concert ever, they continue to give the country a bad reputation as a concert destination, with many global music stars shunning Kenya for South Africa, Nigeria, Ghana and Ethiopia.
So why did the vicious bashing of the recent Yetu Festival continue unabated?
“The only reason for the backlash with this recent concert is the fact that the ticket price, which was unprecedented, superseded the value that was delivered. If you tell people to pay X shillings and make promises about the kind of experience they should expect, then you ought to give them the value and experience that matches that. I think the move by the organisers to charge that much coupled with their failure to deliver on their promise is what drew the ire of many,” Dickson explains. “If they had paid less, few would have complained.” He explained that two weeks before the Boyz II Men concert, Jamaican Reggae singer Richie Spice had also held a concert in Nairobi. The quality of the sound at the Richie Spice concert was just as bad yet it did not elicit the same complaints online, he notes.
Dickson has been in the industry for over 23 years now, having started out as the Director of True Blaq Entertainment Group, a company that was founded by the late Kevin Ombajo (Big Kev), and he too has had his fair share of concert disasters.
Kenyans are willing to pay for quality concerts
“It’s just unfortunate what happened,” says Kavutha Mwanzia, a Jazz vocalist and events, entertainment and production consultant. “Nobody sets out to do a bad gig. I genuinely believe that,” she said.
Kavutha was at the helm of MoSound – the force behind the production and organising of the Safaricom International Jazz Festival, an annual event featuring international acts that ran successfully for seven years and that included Jimmy Dludlu, Jonathan Butler, Dianne Reeves, Kirk Whalum and Norman Brown, among others. She, however, declined to give any further comment on the Boyz II Men concert or her own experience running the jazz festival.
Dickson shares Kavutha’s sentiments, “While it is standard practice to always have a production checklist – your bible so to speak – when it rains, it pours.” He was not just speaking figuratively. In 2019, his company was a CapitalFM partner for the 28th Koroga Festival edition held at the Bomas of Kenya grounds. A heavy downpour turned the event into a mudfest on the first day of the two-day event, forcing the organisers to move the Sunday programme to the auditorium.
I also reached out to June Gachui, an IP lawyer and Radio host, musician, MC, event organiser and show producer, seeking to understand the major factors that determine the success or failure of a live music concert.
June has produced events such as Motown in Nairobi, The Heng and The Tribute series among others. She was also one of the curtain raisers for the inaugural Stanbic Yetu Festival in 2022 featuring American Soul RnB artist Anthony Hamilton.
“While it is standard practice to always have a production checklist – your bible so to speak – when it rains, it pours.”
“Think of a concert as an experience. What kind of an experience do you want to give your target audience? That then helps you get the location right, the facilities, e.g. what kind of tents? Do they change the sound of the music?” says June.
As she explains, experience has taught her to always go for partners as opposed taking on service providers. “Have event organisers as partners, that way, they become as accountable and invested in delivering the same experience as you. Cash is king but it’s not everything. I have also learnt that contractual obligations are not enough. However, when your partners’ logos are on that ticket and the audience knows who is providing what, there is more at stake for them as well,” explains June.
Dearth of security and seasoned sound engineers
Security at live music concerts in Kenya has become a mirage; the brightly coloured, luminous yellow jackets are everywhere present. However, when the literal push comes to shove either at the entrance as crowds become impatient, or on the grounds as they surge forward to the main stage, those brightly coloured luminous yellow jackets are nowhere to be seen and the event degenerates into mayhem, runaway theft and stampedes.
Can event organisers ensure safety and security at events? In a 2019 interview with Nation Media Group, George Chege, founder of Blem Entertainment – a Nairobi-based alternative music booking agency – spoke on the need for organisers to invest in adequate security both at entry points and within the crowd. He also emphasised the importance of booking venues that have multiple entry points, that enable organisers to coordinate and to put in place effective crowd control mechanisms, and that have emergency services.
But as June said, at the end of the day, it all boils down to: “Are you working with partners or just some guys you have hired? More often than not, this makes all the difference.” But it often feels like the concertgoer has to choose a struggle: insecurity, lack of standard amenities or bad sound.
A few DJs I spoke to on condition of anonymity said that it had become common practice for some sound production companies and event promoters to just buy gear and hire DJs for all manner of gigs instead of taking on properly qualified sound engineers.
“It’s not enough to just put speakers in front of people at an event,” explains June when I ask about what affects sound quality. “From experience, I have learnt that plastic A-frame tents keep people warm and they are ideal for weddings. However, they are not good for a music concert where you need sound. Understanding the science behind sound and how it moves is the work of a sound engineer.”
Despite the mishaps that have left a bad taste in the mouths of the regular ticket holders who attended the Boyz II Men concert, June and Dickson both agree that it has set a precedent. “Kenyans can and are willing to pay for quality performances,” says June. “When I first heard how much VVIP tickets were going for, I thought, well, maybe about 150 people will show up. Imagine my shock when I saw all 6,000 tickets going for not less than $60 selling out! This event has set a new precedent and we as event organisers are all the happier for it.”
Both Dickson and June believe that despite the uproar, Kenyans will attend the next live music concert featuring an international act. They do, however, agree that organisers can and should do better.
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